Katelyn Hodgson

Strategic, intuitive, and rooted in purpose, this portfolio is a window into how I help organizations bring their vision to life through clear, compelling, and community-driven communication. With over a decade of experience in communications, digital strategy, and public relations, I meet every project with clarity, momentum, and a deep understanding of people. What you’ll see here isn’t just what I’ve created. It’s the outcome of strong relationships, thoughtful strategy, and a commitment to excellence from start to finish.

Tailored Content Development Strategy
I assess your current content efforts and create a customized plan that aligns with your business objectives. My strategies focus on elevating your brand and positioning in the market for optimal results.

Brand Strategy & Positioning
Together, we’ll refine your brand’s identity, ensuring you stand out in a crowded market. Whether it’s refining your messaging, updating visuals, or developing a unique voice, I’ll help you craft a brand that resonates with your target audience.

Comprehensive Digital Marketing
I guide you in optimizing your digital presence across multiple channels, including social media content planning, engaging email campaigns, SEO, Google and content marketing. Every touchpoint is designed to attract, engage, and convert.

Content Creation & Communication
From copywriting to brand messaging, I help you communicate with clarity and confidence. Your messaging will be on point, consistent, and resonate with your audience. I develop content pillars and storytelling that set you apart from the rest.

Why choose me as your strategic partner?

I don’t just provide tactics, I provide a strategic partnership. From developing your brand identity to helping you create a content marketing/communications plan that aligns with your goals, I’m here to ensure that your business has the foundations for long-term success. 

If you’re ready to build a sustainable marketing plan and elevate your brand, let’s work together to make it happen.

My goal is to empower your business with a foundation that supports sustained growth. Through continuous collaboration, we’ll measure success and fine-tune strategies to ensure you’re always moving forward.

With over 10 years of digital marketing, creative arts and communications experience, I offer seamless strategy development, expert consulting and creative transformations specifically tailored to you and your business goals so you can expand, grow and experience success.

I guarantee senior level brand insight and strategic partnership from start to finish for your brand. You have invested in a done-for-you foundation that will guide your marketing decisions for years to come. This means  you can focus on what really matters, your business, your customers and your overall growth. 

Brand, social and marketing strategies grounded in authenticity, guided by creativity and collaboration, and backed by experienced and informed market research. I have a track record of taking the visions out of your head and making them a reality. 

Over the years, I’ve had the privilege of helping businesses scale, grow, and achieve their goals through impactful strategy, branding, and digital marketing. Here’s a glimpse of the transformations my clients have experienced:

• Happening in Grimsby Festival: Brought on just 9 weeks before The Happening in Grimsby, I led a social media transformation that fostered real-time community engagement, elevated the event’s digital presence, and contributed to record-breaking turnout and vendor success.

• Grimsby Curling Club: In just 3 months in our first year working together, we brought in 60 new members, reinvigorating their community and boosting engagement. In our second year, we welcomed 82 new members.

• Mogouyan Hand-Pulled Noodle: Thanks to a strategic marketing overhaul, this restaurant successfully opened 4 new locations within 3 years and is continuing to expand and thrive with locations set to open in in Mont-Tremblant, Mall of America and Japan.

• Grimsby Chamber of Commerce: By refining their brand presence and outreach, I helped drive membership growth, resulting in 100+ new members over the last 2 years and significant social growth.

• Arrowhead Construction Leadership: In under 3 months, I helped this consultancy attract an overflow of new clients that we had to pause our work together due to overwhelming demand.

• Fantasy of Trees/Rotary Club of Grimsby: Through strategic planning and partnerships, the event has achieved two record-breaking years with press present and new community collaborations.

• Shine Music & Therapy Services: With strategic branding and business development, Shine was able to expand its team and moved to a larger office, solidifying their position in the market.

• Grimsby Glows Pumpkin Parade: By securing partnerships and driving marketing, this event has grown year over year, building lasting connections within the community.

Mogouyan Hand-Pulled Noodles | @mogouyannoodles | www.mogouyannoodles.com

Social media management - Graphic design - Community management - GBL review management - Copywriting - Email management - Photography & Videography - Content creation - Influencer management - PR - Custom email campaigns - Location launch strategies

Happening in Grimsby | @happeningingrimsby | www.happeningingrimsby.ca

Social media management - Community engagement - Graphic design - Copywriting - Photography & Short cut videos - Content creation 

Shine Music & Therapy Services | @shinemusicandtherapy | www.shinemusicandtherapy.com

Social media content creation - Graphic design - Content creation - Copywriting/Website writing/Blog writing - Community Outreach - Photography

SHINYI Handmade Dumplings | @shinyi_dumplings | www.shinyidumplings.ca

Social media management - Graphic design - Community management - GBL review management - Copywriting - Email management - Photography - Content creation - Influencer management - Web design - PR - Custom email campaigns

Grimsby & District Chamber of Commerce | @grimsby.chamber | www.grimsbychamber.com

Consulting - Social media management - Graphic design - Copywriting - Email communications - Content creation - Ad hoc admin tasks - Photography/Short cut videos

Grimsby Curling Club | www.grimsbycurling.ca | @grimsbycurling

Consulting - Social media management - Content creation - Communications - Proofreading - Graphic design - Photography/Short cut videos - doubled their Learn To Curl registration within 2 months!

Fantasy Of Trees | www.fantasyoftrees.ca | @fantasyoftreesgrimsby

Consulting - Social media management/content creation - Graphic design - Custom email campaigns - Web design - PR/Community Outreach - Photography/Short cut videos - Sub-logo design

Grimsby Glows | @grimsbyglows_ | www.grimsbyglows.com

Consulting - Social media management/content creation - Graphic design - Custom email campaigns - PR/Community Outreach - Photography/Short cut videos 

The Volunteer Well | @thevolunteerwell | www.volunteer-well.org

Consulting - Copywriting - Course development & strategy - Proofreading/Editing - Social media management/content creation - Graphic design - Custom email campaigns 

Branding & Digital Marketing Projects | The Urban Herbivore Toronto, Village Interiors, Grimsby Lawn Bowling Club, Mamma's Pizza Toronto, Ahi Poke, SKECHERS Canada, sugar+spice custom creations, BFF Episodes, Executive Search Dating, Affordable Quality Roofing, Jawny Bakers Restaurant, Rotary Club of Grimsby

Social media management/content creation - Graphic/Ad design - Branding - Consulting - Logo design - Copywriting/Web writing